Answers to the questions we hear most from roofers, solar installers, and home improvement companies.
Days 1 to 3 cover discovery and the contract. Days 3 to 7 are asset collection: we gather your logos, photos, past campaign data, and Google Business Profile access. Days 7 to 14 are kickoff and strategy, where we build your custom plan. By day 14 to 30, your campaigns, content, and ads are live, and from day 30 onward you’re in a steady rhythm of monthly strategy calls, weekly ad performance updates, and monthly reporting.
Every Able To Do engagement follows the same core process, whether you’re a solo roofing crew or a multi-location home improvement company. We start with a discovery call to understand your service area, current lead flow, and growth goals, then match you to the package that fits your revenue stage.
Onboarding covers four stages. First, discovery and contract, where we align on your goals and package. Second, asset collection, where you hand over your logo, photos, brand guidelines, and access to your Google Business Profile and ad accounts. Third, kickoff and strategy, where our team builds your campaign and content plan. Fourth, launch, where your ads, SEO, and social content go live and reporting begins.
We charge a flat monthly management fee for each package tier, and any paid ad spend (Google Ads, Meta Ads) is billed separately and goes 100% toward your campaigns.
Cancellations require 30 days’ written notice before your next billing date. Setup fees are non-refundable once work has begun, and any rush requests outside our standard timeline carry a 30% rush fee.
Can’t find the answer you’re looking for? Our team is happy to walk you through pricing, timelines, or anything else about growing your home improvement business.
Home improvement companies across the USA, Australia, UK a trust us to build their marketing systems, from lead generation to full-scale demand generation.
