Practical, actionable marketing insights built for roofing, solar, HVAC, construction and the trades.
Homeowners judge your company by your website in seconds. It has to look trustworthy and load fast on a phone. Here's what each means, a checklist, and how to test yours for free.
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Most contractors watch ad spend and sold jobs, and miss everything in between. Here's how to measure each stage from lead to closed job, find the bottleneck, and fix it one stage at a time.
Most plumbing profiles stop at the basics. Here's how to set up your Google Business Profile as a service-area business, with the right categories, real service areas and a review routine that turns map views into calls.
Missed a homeowner's call? Copy these roofing text-back scripts to reply in under a minute and book the inspection before they call another roofer.
